Since launching this sizzling hot product in 186 Woolworths stores in April, the store catalogue has now been extended to a rolling 361 store footprint! The response from customers has exceeded the forecast with an average of 250 000 weekly product sales peaking at 400 000 on promotion. At the height of the promotion, Southern Fried ChickenPortions jumped to the 5^th biggest line in the Finlar Fine Food basket! We are excited for the future of our incredible Southern Fried Chicken range.

Thank you to the Woolworths team members who worked so well with the Finlar Fine Foods product development team to bring Southern Fried Chicken Portions onto Woolworths shelves.

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